Catered to Katie
I would consider this article news as it gives a story of someone’s life and what she had to go through to survive and find her passion. The potential audiences could be incoming students that aren’t sure what they are wanting to do with their lives. It shows that school gives you many options to choose from, whether its the connections you make or the degree you earn.
The purpose is to open peoples eyes to different opportunities and show them that you don’t only get a degree here at Morningside. The readers gain knowledge of the school and faculty of this university. The benefit of this is that it clears the air of new students that are not sure of what they want to do. Morningside gains publicity from this by hearing a student to faculty’s story of how they got to where they are.
Nicely done, Shane. Morningside doesn’t have a lot of “non-traditional” students, but it’s definitely a public we’d like to appeal to.