Dec 01 2022
The World’s First Footlong Cookie
The news is that Subway produced the world’s first footlong cookie in the world, and less important is that it will only be available on national cookie day. The audience is whoever is interested in this story or gets influenced by this news such as investors. The benefit to the reader is gaining this information, maybe now wanting to go and buy this enormous cookie. The benefit to subway is purely advertising their new product. It gains publicity in a hope that people will buy the product when the day comes.
Of course, this is the first time I read a story regarding an enormous cookie. But otherwise, it is also the first story that I respond to that makes the story with the purpose of advertising their product. The normal stories I read give information to the reader to entertain or to learn something new.
source:
One response so far
If the idea is to get this story published, the lead is useless. As you note: It’s advertising, and not even good advertising. It might be used as a story idea, but not as a story.
One response: “Never have we seen a National Cookie Day celebration with this much horrific fanfare.”