Shaking Off the World’s Worries, Jewelry Focuses on Growth

Houses like Bulgari, Cartier, and Prada are expanding their factories and adding new product lines.


This article was quite long. It did have good information and interesting facts that I did not know about the Jewelry business.

The main Jewelry brands that it spoke about were Cartier, Bulgari, Tiffany and Company, Prada, and more.

By reading the first 4 paragraphs I got the main gist of what the article was going to be about. It kept going more in-depth about each brand’s goals and expansion plans.

I learned from this article that “Of course, these brands don’t plan just for next year; they plan for the next 10 years,” stated Federica Levato. I also learned that “Jewelry in general is more resilient versus other luxury categories through crisis periods.” Honestly, it makes sense, I just never saw it like that.

Considering all the information from this article it was a good read, but I saw myself getting uninterested. I would read something interesting and then something not as interesting would come up. I gave it a couple of chances and was able to finish the article.

I believe this article did follow the inverted pyramid method.