Two and a half years ago WereNotReallyFree also known as Free At Last was just an idea. One year later Free At Last officially joined Instagram. After a year and a half years Free At Last went from 0 Instagram followers to almost a thousand followers and have released numerous clothing drops.
The founder of Free At Last is Andrew M. Gaona who is head of design and is involved with everything that runs through the business . Although Gaona is handling a lot of work he does have help.The spot of Free At Last’s head photographer taken by Eric Ozburn. Ozburn has been the photographer for Free At Last since the beginning. Last but not least is assistant designer Shayne Vision who helps with designs and brainstorming for the next drop.
Who is mass producing the designs for the next drop? All three of them are! As of right now this upcoming business is just three 25 year olds trying to live out their dream. Each drop the guys cut, sew, iron, stitch, paint all of each drop and do it again the next time. Knowing where and how these clothes are being made makes it easier to buy from them.
Free At Last is mainly advertised through Instagram and does appear on facebook when a new drop releases. For the amount of success they’re bringing in and only on Instagram is just the tip of the iceberg for this young group. Just because they are popular on Instagram doesn’t mean you can’t find them on TikTok and Discord.
This upcoming brand has just finished up a pop up shop Sunday December 15, 2022. This was their first pop up shop that will provide positive exposure for the brand.
