Morgan's Memoir

“Melanie Martinez’s ‘K-12’ Vision Is A Perfect Conceptual Album In The Streaming Age” Comment

September 18, 2019 · No Comments

The article gave tribute to former ‘The Voice’ contestant, Melanie Martinez. She recently released a new 13 track album named “K-12”. She has a unique aesthetic to her appearance and it shows through her new 90 minute album film. Jeff Benjamin said “No doubt, her core following will jump into this next step with her as already early numbers indicate that the album will have a very healthy debut on the charts and very possibly land Martinez her first Top 5 album on the Billboard 200.” Martinez released her album a while before her video letting her tracks take off with simple listener steams. After the video’s debut, it brought a visual aspect to the connecting songs and gives a look to her dark pop aesthetic.

I thought the article was positive toward Martinez and brought her past success with her first article. I thought that it was a bit unprofessional to add his own outlooks to the album and should stick to what the new album has done so far because some could think that it is a fact for the album to land on the Billboard 200. It opened with her being introduced from her past album and not her new one, which I think was smart because this will help the audience remember who she is because that album was released over three years ago. The article was simple with saying that the video was a new idea that will be favored in the streaming world because we are a visual generation.

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