Target is a multinational enterprise that deals with thousands of people every day. With such a large audience, a plan must be put into place in order to be successful. Target aims to grow steadily and retain high profits.

Targets Total sales in 2022 were $107,588 million. From 2019 to current day Target has seen both rapid and a steady increase in sales. In 2019, before covid, Targets Total revenue was $77,130 million. In 2020, the start of Covid, Target saw exponential growth in achieving $92,400 million dollar in sales.

Brian Cornell (CEO) says that their team was able to support that unexpected growth because they had strong fundamentals set in place, they carefully stewarded capital and capitalized on capabilities. Above all their connection to guests is an extraordinary movement for their company.

In 2022 Targets traffic gain of 2.1% marked the sixth straight year of growth in this key metric. This goes to show that everyday interactions with customers provide positive feedback, and the growth margins are the proof.

Target’s team went into 2023 with a mindset of unified commitment, lots of energy, and to grow companywide to focus on retail fundamentals and efficiency. Brian says that Target must support their team and lean into their culture, knowing they’re at the heart of the overall success.

Summary.

Target is working towards the idea of growth throughout the department. Whether that is in the day-to-day with employees or the big picture, Target looks to improve. Brain Cornell says that he supports their team and appreciates how they lean into Targets culture. Moving forward Brain wants to recognize that moving through an unpredictable consumer and economic landscape, with plenty of near-term challenges on the horizon. Target looks to move through them with optimism and to do whatever they can to deliver.