This reading was extremely interesting because I have never read anything about food additives and the process and what goes into that process. The last little part where he described the flavors that Grainger put in front of his nose was pretty crazy. He described it like he could actually smell someone grilling a hamburger in the room, but when he opened his eyes it was just the strip of paper and a flavorist. That is pretty crazy that the scent of something can play tricks on the brain and make it believe that something is there but it really is not.
The thing that these companies are doing to food is an interesting topic. I am not really sure if I am all right with it or really against it. They are giving flavors to things that should not really have that flavor and the companies are just changing the flavors of things to get fast food places, processed foods, and drinks to make more money. Also, there is an argument, that vegetarians have, that is stating that some of the flavors are coming from animal products and we all know that vegetarians cannot eat animal products. They also say that some of the flavors could cause allergic reactions.
Flavors are a large part of a human’s day because the smell of something makes your brain judge it a certain way and flavors are connected to the scent of things. They explained that when you are eating something gases are being released from the food and then traveling up your nostrils and hitting this soft layer of nerves that gives food its taste.