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WNC #10

November 4th, 2010 by Gustav

This is a very insightful article about the newly popularized alcoholic energy drinks, particularly the brand 4 Loko’s. i found the article through an editorial letter. In the main story, the drink is criticized for its severe combination of caffeine and alcohol. The author tried to prove that this might be something lawmakers have to look into. The drink supposedly has been causing many emergencies (among adolescents as well as adults) and is aimed mainly at under-age drinkers. The editorial letter adds how the drink may cause severe brain damage, even on a long-term foundation.

I chose this pairing because it fits into my own life. Just recently, when i was eating lunch with my roommates, a journal reporter came up to us and asked us about the 4 Loko drink. Who hasn’t tried it was our response to him. And indeed, it is a very popular but dangerous drink. I am glad that the nation is raising awareness of such things. The drink itself might be legit, but the question is whether inexperienced aka under-aged drinkers can handle it. Surely they aren’t supposed to, but they definitely like the idea of a cheap “boomer” as i heard it be called since it can get you intoxicated for long times. I believe this drink is not a good idea. The suggestion for half the alc. percentage seems very reasonable to me. I like the way the author of the story tried to stay neutral but lead towards the issue. The editorial definitely sums up the concerns. Alcohol education is indeed something spelled in CAPS in the US of A… what a pity!

Posted in Weekly News Comment | | | 1 Comments

One Response to ' WNC #10 '

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  1.   fuglsang said,

    on November 8th, 2010 at 8:17 PM

    You’ve hit on an under-publicized aspect of the media: the ability to define right and wrong. The fact these drinks are legal does not stop the writer from suggesting legal action against the manufacturer.

    This will be an interesting story to watch. Can the media put this drink out of business?

    Nice article, Gustav.

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