Ocho blog by @diegocando8

In a small town in Iowa called Waterloo, a passionate guy named Thomas Ritchie grew up. From a young age, his passion for words and writing led him to pursue a career in journalism. After graduating as a Mass Communication major at Mount Marty, Thomas worked for more than 25 years in journalism. He spent his days covering news for the Sioux City Journal and The Yankton Daily Press & Dakotan newspapers, learning the importance of good writing, journalistic techniques, and the ability to create headlines that hooked readers.

But, as Thomas said, “Journalism is not dead, it’s just different”. With the evolution of technology and the emergence of social media, he saw the media landscape change dramatically. Social networks became a fundamental tool to obtain information, buy products, and carry out banking operations. Mobile phones carried news at unprecedented speed. Thomas said “As a news writer, my feed was weird, with different news and offers”

Seeing how traditional journalism faced a steady decline, Thomas abandoned journalism and entered the marketing world. His writing experience and ability to create persuasive content made him an essential asset to an insurance company, where he currently works. His role is to persuade people to buy insurance over the Internet, using all the skills he has honed throughout his career.

Despite his successful transition into marketing from journalism, Thomas dreams of being a farmer at some point in his life. Meanwhile, hockey and cycling are his hobbies, although now instead of covering news, he is covering the needs of insurance clients across the country, where he said, “I am making more money than in journalism”

Despite changes in the news industry, his passion for words and writing remains in his life, regardless of the direction his career takes in the future.